About Us

Elite Ads, having recently rebranded from CavallaroMedia, started out as from nothing but a vision— to help businesses grow with smarter marketing. In the early days, we worked side by side with local service businesses, building their revenue through automation, lead generation, and advertising systems that delivered consistent results. That foundation of trust, performance, and education shaped who we are today.

Over the past 6 years, we’ve grown alongside our clients — expanding from servicing trades and service-based industries to partnering with e-commerce brands ready to scale. The transition wasn’t accidental; it came from mastering the principles of online growth and applying them across multiple industries, proving that strong systems, data-driven strategies, and compelling creative always win.

We’ve worked with businesses of all sizes, from local operators to established national brands, and throughout, our focus has stayed the same: drive consistent, predictable growth. At the same time, we’ve shared our knowledge openly through educational content across social media, helping thousands of business owners understand and leverage digital marketing.

Today, Elite Ads specialises in Klaviyo email & SMS marketing, Google Shopping Ads, Meta Shops and TikTok Shops campaigns — the four channels driving the highest ROI for online retailers in 2025.

Our clients benefit from retention systems that generate up to 30% of store revenue, ad campaigns that convert buyers at industry-leading benchmarks and social commerce strategies that unlock entirely new sales channels.

Our journey is proof of our philosophy: when you focus on consistent growth and measurable results, success compounds. And when you partner with the Elite, that success becomes yours.

Our approach is simple: we combine data-driven strategy with creative execution.

On the retention side, Klaviyo flows alone can account for 20–30% of total store revenue, with average open rates over 45% and click-through rates more than double industry averages.

On the acquisition side, Google Shopping Ads convert at 2-3% in Australia for high-intent buyers, while TikTok Shops tap into the fastest-growing social commerce market in the world, making it a necessary channel for most online retailers.

Unlike agencies that chase vanity metrics, we measure success in real revenue growth. Our clients typically see a 30% increase in sales within 90 days, thanks to our proven playbook that blends automation, smart bidding, customer lifecycle optimisation and Elite-Level creative strategy.

When you partner with Elite Ads, you don’t just get ads or emails — you partner with a highly-sought-after Elite Growth Partner. We’re obsessed with uncovering missed opportunities, scaling what’s already working and building retention systems that keep customers coming back until they're no longer in the market for your products.

Your brand deserves more than "just marketing". It deserves strategies engineered for today’s e-commerce landscape — strategies that deliver results now and compound into sustainable, long-term profit.

– Jason Cavallaro, Elite Ads Director